Economist Katie Berry from the McDowell Group will dive into the benefits of marketing data and research. She will review notable research projects conducted by the McDowell Group and share insights learned to take back to your research projects. You'll leave with a better understanding of how to gather data, conduct research, and understand your market.
Economist Katie Berry works on projects across a variety of industries, including natural resource extraction, the visitor industry, and health care. She holds a dual masters degree in economics and finance from the University of Wyoming and worked in the transportation sector prior to joining McDowell Group in 2017.
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