Do you ever feel like your favorite brands ‘just get you’? It’s no accident that they find their way directly in front of you, whether that’s using traditional or digital advertising platforms. Learn the best ways to define, target and reach your ideal client, customer or patient using Audience Targeting methods via digital banner ads and video. Don’t let your advertising efforts get lost in the clutter – make sure your target audience knows what you have to offer.
Who Should Attend:
Yvette Morales is the Digital Sales Manager at Anchorage based Channel 2 & CBS 5. During her tenure with Gray Media Group, she has pushed digital boundaries and repeatedly crafted award-winning local and national marketing campaigns. Yvette stays well versed with the continuously changing digital platform through education, market research and most importantly adaptability, to ensure companies are utilizing the most effective techniques and strategies available.